A New Vision for Edgewater’s Future

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December 2021

615 River Road Rendering - December-2021
615 River Road Rendering - December-2021

Edgewater Planning Board Grants Approval to 615 River Road
Paving The Way for Significant Addition to the NJ Gold Coast
1.2 Million Square Foot Project In 3, 25-Story Towers

December 17, 2021
The Edgewater Planning board last week gave its final approval for the redevelopment of 615 River Road, paving the way for construction of one the largest and most exciting mixed-use projects on the Jersey Gold Coast.

The Planning board's unanimous action clears the way for developers: The Maxal Group from New York and partner Envirofinance Group of Denver to build 1,200 apartments on 19 acres on the Hudson Waterfront. The site was formerly owned by the Hess Oil Co.

The state-of-the-art 1.2 million square foot project will be built in three, 25-story towers that will offer residents breathtaking views of the Manhattan skyline. The project will also include 20,000 square feet of commercial space, a two-acre public park, a waterfront walkway connected to the existing river walk in the borough, and ferry service to New York. To relieve traffic on River Road, the developers propose to construct, bus "super stops" that will create loading lanes for both north and south bound buses along River Road.

Among the 1,200, one-two- and three-bedroom apartments will be 180 affordable housing units. A five-acre parcel on the western side of the property that straddles River Road is being set aside as the possible site for construction of a new school.

"We want to thank the Planning Board for granting us the approvals that we have long sought. We look forward to bringing a sophisticated, quality complex to Edgewater." said Bruce Sturman, a Managing Director of the Maxal Group.

Sturman noted that with the planning board approvals in hand, his firm can begin applying for building permits as soon as possible.

Sturman added: "The 615 River Road project will be done with the same extraordinary attention to detail that can be found at our recent luxury residential project that we developed with Hartz Mountain Industries at 1500 Harbor Boulevard in Weehawken."

The River Road project is designed to create the maximum amount of open space to provide visual corridors to the Hudson River and New York City Skyline and will provide 40,000 square feet of amenities.

The design of the three towers at 615 River Road is being done by the award winning architectural firm FXCollaborative of New York. The company has designed many noteworthy projects in the United States and abroad, including the NY Times Building, the Northside Piers on and 1 North 4th Place - both located on the Brooklyn waterfront.

Thom Ammirato

We created this website to give Edgewater residents a chance to share our preliminary vision for the proposed development of the former Hess Corporation petroleum storage terminal on River Road.

For more than 60 years, the 615 River Road site was encumbered with giant oil tanks over 60 feet tall that blocked public access to the waterfront, obstructed views and crowded River Road with truck traffic.

Our concept is to open up the site to the public with large parks on both the eastern (waterfront) and western sides of River Road. Designed by an internationally known landscape architect, the parks will feature a variety of plantings and flower beds along with seating and walkways and will provide sweeping views of the NYC skyline and the Hudson River. Our plan includes restaurants and cafes directly on the river and contoured areas that provide amphitheater seating along the shore public walkway. We will also provide a bus “super stop” with shelters from the weather and turn off lanes to reduce traffic congestion; a ferry stop with public parking; and public parking to access the parks, the retail stores and the ferry.

The site plan was designed to maximize public space and views of the river while using the same density factor provided by the Borough for many other sites. A world-class architect was hired for our project because we wanted to bring the highest quality building design to the Borough. If approved by the municipality, this project will not only provide many amenities for residents but will generate millions of dollars of tax revenues for the municipality.

We invite you to review the website and learn more about our proposal and how it will benefit Edgewater. If you have questions, please click on the question tab and you can email your questions to us and we will respond as quickly as possible.
Thank You.

UPDATE - December 2021